AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Delivered Meal Kits & Specialty Foods Apps on iOS in the U.S.
An overview of the first quarter's performance for top delivered meal kits and specialty foods applications on the iOS platform in the United States, showcasing user engagement and download trends.
As the first quarter of 2024 comes to a close, Sensor Tower provides an insightful look into the performance of leading Delivered Meal Kits and Specialty Foods applications on the iOS platform in the United States. Here's how the top apps fared in terms of downloads and weekly active users.
Factor_ Prepared Meal Delivery started the quarter with approximately 59K downloads, seeing a slight dip to around 31K by the end of March. Weekly active users remained robust, beginning at 296K and ending the quarter with around 287K.
HelloFresh: Meal Kit Delivery showed a more pronounced decline in downloads from 49K to 23K. However, the app maintained a strong user base, starting with 483K active users, peaking at 466K mid-quarter, and closing at approximately 410K.
EveryPlate: Cooking Simplified experienced a download count that decreased from 23K to nearly 6K. Its weekly active users saw a slight decrease from 176K to 155K by the quarter's end.
Vivino: Buy the Right Wine stood out with a consistent performance in revenue, ranging from 14K to 21K USD per week. Downloads had a modest start at around 9K, peaking at 11K, and ending the quarter with over 10K. Weekly active users fluctuated, beginning at 56K, dipping to 42K, and rising again to 53K.
Lastly, Green Chef: Healthy Recipes observed downloads starting at 9K, with a decrease to about 3K. Its weekly active user base remained relatively stable, starting at 42K and ending slightly lower at 34K.
For more detailed insights and analysis, visit Sensor Tower to explore the full spectrum of data and trends for these apps and others in the category.
